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Deal Sheet: 2026 Tundra 1794 Edition 4WD
Roswell Toyota · Roswell, NM · VIN: 5TFMC5DB2TX143366
This Is Already a Great Deal
Opening Offer
$70,981
Asking Price
$73,176
Max Price
$73,176
- • Recent buyers paid ~$1,753 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,395 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$68,818
Est. Invoice$70,365
Holdback (est.)$1,546
MSRP (Sticker)$77,324
Dealer Add-Ons (DIA)+$819
Asking Price$73,176
Markup-$4,148
Est. Dealer Margin on This Car$4,358
Percentile24% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold2729
Avg Markup-$1,753
Median Markup-$201
Best Deal-$11,682
Worst Deal+$14,080
% Sold Below MSRP80%
Avg Days to Sell43 days
Dealer Profile
Inventory139 vehicles
Avg Markup (All Models)+$271
Avg Markup (Tundra)-$606
% Below MSRP18%
Avg Days to Sell35 days
Avg Sold Markup+$68
Price History
Jul 1, 2026$78,143 → $74,176(-$3,967)
Jul 2, 2026$74,176 → $73,176(-$1,000)
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