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Deal Sheet: 2026 Tundra 1794 Edition 4WD
Roswell Toyota · Roswell, NM · VIN: 5TFMA5DB5TX422963
This Is Already a Great Deal
Opening Offer
$67,559
Asking Price
$69,648
Max Price
$69,648
- • Recent buyers paid ~$1,753 below MSRP
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $2,123 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$65,436
Est. Invoice$66,907
Holdback (est.)$1,470
MSRP (Sticker)$73,524
Asking Price$69,648
Markup-$3,876
Est. Dealer Margin on This Car$4,212
Percentile30% of inventory is priced lower
Days on Lot54 days
What Others Paid (Last 30 Days)
Cars Sold2729
Avg Markup-$1,753
Median Markup-$201
Best Deal-$11,682
Worst Deal+$14,080
% Sold Below MSRP80%
Avg Days to Sell43 days
Dealer Profile
Inventory139 vehicles
Avg Markup (All Models)+$271
Avg Markup (Tundra)-$606
% Below MSRP18%
Avg Days to Sell35 days
Avg Sold Markup+$68
Price History
Jun 6, 2026$73,524 → $74,343(+$819)
Jun 17, 2026$74,343 → $73,524(-$819)
Jun 23, 2026$73,524 → $71,648(-$1,876)
Jul 2, 2026$71,648 → $69,648(-$2,000)
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