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Deal Sheet: 2026 Tundra 1794 Edition 4WD
Bob Howard Toyota · Oklahoma City, OK · VIN: 5TFMA5DB0TX398961
This Is Already a Great Deal
Opening Offer
$68,240
Asking Price
$70,351
Max Price
$70,351
- • Recent buyers paid ~$1,753 below MSRP
- • Sitting 137 days (avg 43) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $1,389 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$66,744
Est. Invoice$68,244
Holdback (est.)$1,500
MSRP (Sticker)$74,993
Asking Price$70,351
Markup-$4,642
Est. Dealer Margin on This Car$3,607
Percentile12% of inventory is priced lower
Days on Lot137 days
What Others Paid (Last 30 Days)
Cars Sold2729
Avg Markup-$1,753
Median Markup-$201
Best Deal-$11,682
Worst Deal+$14,080
% Sold Below MSRP80%
Avg Days to Sell43 days
Dealer Profile
Inventory189 vehicles
Avg Markup (All Models)-$476
Avg Markup (Tundra)-$1,432
% Below MSRP93%
Avg Days to Sell24 days
Avg Sold Markup-$335
Price History
Apr 30, 2026$71,651 → $72,040(+$389)
May 20, 2026$72,040 → $74,993(+$2,953)
May 22, 2026$74,993 → $68,351(-$6,642)
Jun 4, 2026$68,351 → $71,351(+$3,000)
Jun 5, 2026$71,351 → $70,351(-$1,000)
Jun 6, 2026$70,351 → $74,692(+$4,341)
Jun 16, 2026$74,692 → $70,351(-$4,341)
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