Deal Sheet: 2026 Tundra SR5 4WD

Denny Menholt Toyota · Rapid City, SD · VIN: 5TFLA5DB9TX33H026

Negotiation Guide

Opening Offer

$58,243

Fair Price

$59,743

Walk Away Above

$60,391

• Recent buyers paid ~$1,295 below MSRP

Price Breakdown

Est. Dealer Cost$54,324

Est. Invoice$55,545

Holdback (est.)$1,221

MSRP (Sticker)$61,038

Asking Price$61,337

Markup+$299

Est. Dealer Margin on This Car$7,013

Percentile86% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold3915

Avg Markup-$1,295

Median Markup-$275

Best Deal-$10,759

Worst Deal+$21,494

% Sold Below MSRP82%

Avg Days to Sell45 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)+$289

Avg Markup (Tundra)+$299

% Below MSRP1%

Avg Days to Sell40 days

Avg Sold Markup+$72

Price History

Jul 7, 2026$60,197 → $61,337(+$1,140)

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