Deal Sheet: 2026 Tundra SR 4WD

Heyward Allen Toyota · Athens, GA · VIN: 5TFKB5DB6TX439906

Negotiation Guide

Opening Offer

$47,097

Fair Price

$48,597

Walk Away Above

$49,058

• Recent buyers paid ~$922 below MSRP

Price Breakdown

Est. Dealer Cost$44,072

Est. Invoice$45,062

Holdback (est.)$990

MSRP (Sticker)$49,519

Asking Price$49,519

Markup$0

Est. Dealer Margin on This Car$5,447

Percentile78% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold273

Avg Markup-$922

Median Markup$0

Best Deal-$5,957

Worst Deal+$4,465

% Sold Below MSRP81%

Avg Days to Sell34 days

Dealer Profile

Inventory183 vehicles

Avg Markup (All Models)+$8

Avg Markup (Tundra)+$47

% Below MSRP98%

Avg Days to Sell50 days

Avg Sold Markup+$110

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