Deal Sheet: 2026 Sienna Woodland Edition AWD

Jim Norton Toyota · Tulsa, OK · VIN: 5TDCSKFC9TS34B293

Negotiation Guide

Opening Offer

$54,322

Fair Price

$55,822

Walk Away Above

$55,589

• Recent buyers paid ~$465 above MSRP

Price Breakdown

Est. Dealer Cost$49,268

Est. Invoice$50,375

Holdback (est.)$1,107

MSRP (Sticker)$55,357

Dealer Add-Ons (DIA)+$2,495

Asking Price$58,351

Markup+$2,994

Markup includes $2,495 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,083

Percentile94% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold1555

Avg Markup+$465

Median Markup$0

Best Deal-$3,994

Worst Deal+$7,995

% Sold Below MSRP53%

Avg Days to Sell28 days

Dealer Profile

Inventory226 vehicles

Avg Markup (All Models)+$368

Avg Markup (Sienna)+$2,828

% Below MSRP47%

Avg Days to Sell24 days

Avg Sold Markup+$183

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