Deal Sheet: 2026 Sienna Woodland Edition AWD

Fowler Toyota of Tulsa · Tulsa, OK · VIN: 5TDCSKFC1TS37D087

Negotiation Guide

Opening Offer

$54,734

Fair Price

$56,234

Walk Away Above

$56,016

• Recent buyers paid ~$436 above MSRP

Price Breakdown

Est. Dealer Cost$49,660

Est. Invoice$50,776

Holdback (est.)$1,116

MSRP (Sticker)$55,798

Dealer Add-Ons (DIA)+$1,599

Asking Price$57,996

Markup+$2,198

Markup includes $1,599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$8,336

Percentile93% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold2112

Avg Markup+$436

Median Markup$0

Best Deal-$3,994

Worst Deal+$7,995

% Sold Below MSRP54%

Avg Days to Sell28 days

Dealer Profile

Inventory107 vehicles

Avg Markup (All Models)+$779

Avg Markup (Sienna)+$2,198

% Below MSRP24%

Avg Days to Sell26 days

Avg Sold Markup+$1,043

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