Deal Sheet: 2026 Sienna Woodland Edition AWD

Jim Norton Toyota of Oklahoma City · Oklahoma City, OK · VIN: 5TDCSKFC1TS278072

Negotiation Guide

Opening Offer

$52,660

Fair Price

$54,160

Walk Away Above

$53,927

• Recent buyers paid ~$465 above MSRP

Price Breakdown

Est. Dealer Cost$47,789

Est. Invoice$48,862

Holdback (est.)$1,074

MSRP (Sticker)$53,695

Asking Price$54,693

Markup+$998

Est. Dealer Margin on This Car$6,904

Percentile86% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold1555

Avg Markup+$465

Median Markup$0

Best Deal-$3,994

Worst Deal+$7,995

% Sold Below MSRP53%

Avg Days to Sell28 days

Dealer Profile

Inventory190 vehicles

Avg Markup (All Models)+$143

Avg Markup (Sienna)+$532

% Below MSRP33%

Avg Days to Sell24 days

Avg Sold Markup+$267

Price History

Aug 2, 2026$54,193 → $54,693(+$500)

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