Deal Sheet: 2026 Grand Highlander Limited FWD

Jim Norton Toyota of Oklahoma City · Oklahoma City, OK · VIN: 5TDAAAA56TS050307

Negotiation Guide

Opening Offer

$54,961

Fair Price

$56,461

Walk Away Above

$56,354

• Recent buyers paid ~$214 above MSRP

Price Breakdown

Est. Dealer Cost$50,060

Est. Invoice$51,185

Holdback (est.)$1,125

MSRP (Sticker)$56,247

Dealer Add-Ons (DIA)+$895

Asking Price$58,140

Markup+$1,893

Est. Dealer Margin on This Car$8,080

Percentile90% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold704

Avg Markup+$214

Median Markup$0

Best Deal-$6,812

Worst Deal+$4,815

% Sold Below MSRP56%

Avg Days to Sell22 days

Dealer Profile

Inventory225 vehicles

Avg Markup (All Models)-$376

Avg Markup (Grand Highlander)+$1,893

% Below MSRP53%

Avg Days to Sell22 days

Avg Sold Markup-$22

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