Deal Sheet: 2026 Navigator Premiere L

Lincoln of Franklin · Franklin, TN · VIN: 5LMJJ3RG5TEL08882

Negotiation Guide

Opening Offer

$97,073

Fair Price

$98,573

Walk Away Above

$98,652

• Recent buyers paid ~$672 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$87,870

Est. Invoice$90,832

Holdback (est.)$2,962

MSRP (Sticker)$98,730

Asking Price$101,730

Markup+$3,000

Est. Dealer Margin on This Car$13,860

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold58

Avg Markup+$672

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP78%

Avg Days to Sell25 days

Dealer Profile

Inventory414 vehicles

Avg Markup (All Models)-$182

Avg Markup (Navigator)+$2,083

% Below MSRP68%

Avg Days to Sell23 days

Avg Sold Markup-$295

Price History

Jul 9, 2026$98,730 → $101,730(+$3,000)

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