Deal Sheet: 2026 Navigator Premiere L

Ourisman Lincoln of Alexandria · Alexandria, VA · VIN: 5LMJJ3RG0TEL08854

Negotiation Guide

Opening Offer

$96,240

Fair Price

$97,740

Walk Away Above

$97,815

• Recent buyers paid ~$672 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$87,122

Est. Invoice$90,059

Holdback (est.)$2,937

MSRP (Sticker)$97,890

Asking Price$100,890

Markup+$3,000

Est. Dealer Margin on This Car$13,768

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold58

Avg Markup+$672

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP78%

Avg Days to Sell25 days

Dealer Profile

Inventory220 vehicles

Avg Markup (All Models)+$309

Avg Markup (Navigator)+$1,833

% Below MSRP63%

Avg Days to Sell22 days

Avg Sold Markup-$224

Price History

Jul 9, 2026$97,890 → $100,890(+$3,000)

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