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Deal Sheet: 2026 Navigator Reserve L
Crest Lincoln, Inc. · Sterling Heights, MI · VIN: 5LMJJ3LG6TEL14263
Negotiation Guide
Opening Offer
$106,291
Fair Price
$107,791
Walk Away Above
$107,983
- • Recent buyers paid ~$524 above MSRP
- • Sitting 46 days (avg 25) — extra leverage
Price Breakdown
Est. Dealer Cost$96,276
Est. Invoice$99,521
Holdback (est.)$3,245
MSRP (Sticker)$108,175
Asking Price$111,175
Markup+$3,000
Est. Dealer Margin on This Car$14,899
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory173 vehicles
Avg Markup (All Models)+$4,329
Avg Markup (Navigator)+$2,100
% Below MSRP7%
Avg Days to Sell22 days
Avg Sold Markup+$2,068
Price History
Jul 9, 2026$108,175 → $111,175(+$3,000)
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