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Deal Sheet: 2027 Navigator Reserve
Bob Maxey Lincoln, Inc. · Detroit, MI · VIN: 5LMJJ2LG5VEL00917
This Is Already a Great Deal
Opening Offer
$104,018
Asking Price
$107,235
Max Price
$107,235
- • Recent buyers paid ~$706 above MSRP
- • Asking price is already $706 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$95,439
Est. Invoice$98,656
Holdback (est.)$3,217
MSRP (Sticker)$107,235
Asking Price$107,235
Markup$0
Est. Dealer Margin on This Car$11,796
Percentile40% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold768
Avg Markup+$706
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP67%
Avg Days to Sell24 days
Dealer Profile
Inventory110 vehicles
Avg Markup (All Models)+$4,509
Avg Markup (Navigator)+$1,400
% Below MSRP7%
Avg Days to Sell19 days
Avg Sold Markup+$1,810
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