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Deal Sheet: 2027 Navigator Reserve
Pugmire Lincoln of Marietta · Marietta, GA · VIN: 5LMJJ2LGXVEL02372
This Is Already a Great Deal
Opening Offer
$111,147
Asking Price
$114,585
Max Price
$114,585
- • Recent buyers paid ~$706 above MSRP
- • Asking price is already $706 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$101,981
Est. Invoice$105,418
Holdback (est.)$3,438
MSRP (Sticker)$114,585
Asking Price$114,585
Markup$0
Est. Dealer Margin on This Car$12,604
Percentile40% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold768
Avg Markup+$706
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP67%
Avg Days to Sell24 days
Dealer Profile
Inventory101 vehicles
Avg Markup (All Models)+$3,980
Avg Markup (Navigator)+$2,057
% Below MSRP11%
Avg Days to Sell24 days
Avg Sold Markup+$2,197
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