Deal Sheet: 2026 Navigator Reserve

Larry H. Miller Ford Lincoln Draper · Draper, UT · VIN: 5LMJJ2LG3TEL03537

Negotiation Guide

Opening Offer

$110,759

Fair Price

$112,259

Walk Away Above

$112,422

• Recent buyers paid ~$706 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$100,201

Est. Invoice$103,578

Holdback (est.)$3,378

MSRP (Sticker)$112,585

Asking Price$115,585

Markup+$3,000

Est. Dealer Margin on This Car$15,384

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold768

Avg Markup+$706

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP67%

Avg Days to Sell24 days

Dealer Profile

Inventory397 vehicles

Avg Markup (All Models)-$1,258

Avg Markup (Navigator)+$682

% Below MSRP92%

Avg Days to Sell24 days

Avg Sold Markup-$632

Price History

Jul 9, 2026$112,585 → $115,585(+$3,000)

Cheaper Navigator Reserve Inventory

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$0$109,63516d

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$0$106,13516d

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Bud Smail LincolnGreensburg, PA

$0$111,09016d

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$0$114,58516d

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$0$113,39016d

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$0$112,02016d

Bill Collins LincolnLouisville, KY

$0$114,14016d

Bill Collins LincolnLouisville, KY

$0$114,14016d