Deal Sheet: 2026 Navigator Reserve

Hines Park Lincoln, Inc. · Plymouth, MI · VIN: 5LMJJ2LG1TEL08008

Negotiation Guide

Opening Offer

$107,584

Fair Price

$109,084

Walk Away Above

$109,232

• Recent buyers paid ~$706 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$97,348

Est. Invoice$100,630

Holdback (est.)$3,281

MSRP (Sticker)$109,380

Asking Price$112,380

Markup+$3,000

Est. Dealer Margin on This Car$15,032

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold768

Avg Markup+$706

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP67%

Avg Days to Sell24 days

Dealer Profile

Inventory171 vehicles

Avg Markup (All Models)+$4,392

Avg Markup (Navigator)+$2,189

% Below MSRP6%

Avg Days to Sell21 days

Avg Sold Markup+$2,144

Price History

Jul 9, 2026$109,380 → $112,380(+$3,000)

Cheaper Navigator Reserve Inventory

Hassett LincolnWantagh, NY

$0$109,63516d

Healey LincolnGoshen, NY

$0$106,13516d

Ourisman Lincoln of AlexandriaAlexandria, VA

$0$107,98016d

Bud Smail LincolnGreensburg, PA

$0$111,09016d

Nick Mayer Lincoln MayfieldMayfield Heights, OH

$0$113,83516d

Pugmire Lincoln of MariettaMarietta, GA

$0$114,58516d

Fairway LincolnGreenville, SC

$0$113,39016d

Don Franklin Lincoln ElizabethtownElizabethtown, KY

$0$112,02016d

Bill Collins LincolnLouisville, KY

$0$114,14016d

Bill Collins LincolnLouisville, KY

$0$114,14016d