Deal Sheet: 2027 Navigator Reserve

McLarty Daniel Lincoln · Bentonville, AR · VIN: 5LMJJ2LG0VEL02316

This Is Already a Great Deal

Opening Offer

$112,074

Asking Price

$115,540

Max Price

$115,540

• Recent buyers paid ~$706 above MSRP
• Asking price is already $706 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$102,831

Est. Invoice$106,297

Holdback (est.)$3,466

MSRP (Sticker)$115,540

Asking Price$115,540

Markup$0

Est. Dealer Margin on This Car$12,709

Percentile40% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold768

Avg Markup+$706

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP67%

Avg Days to Sell24 days

Dealer Profile

Inventory352 vehicles

Avg Markup (All Models)-$1,257

Avg Markup (Navigator)+$1,440

% Below MSRP84%

Avg Days to Sell23 days

Avg Sold Markup-$753

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