Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Rogers Toyota · Lewiston, ID · VIN: 3TYLE5JN4TT138832

This Is Already a Great Deal

Opening Offer

$49,471

Asking Price

$51,001

Max Price

$51,001

• Recent buyers paid ~$997 below MSRP
• Asking price is already $2,455 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$48,463

Est. Invoice$49,552

Holdback (est.)$1,089

MSRP (Sticker)$54,453

Dealer Add-Ons (DIA)+$250

Asking Price$51,001

Markup-$3,452

Est. Dealer Margin on This Car$2,538

Percentile7% of inventory is priced lower

Days on Lot31 days

What Others Paid (Last 30 Days)

Cars Sold6153

Avg Markup-$997

Median Markup$0

Best Deal-$6,314

Worst Deal+$15,499

% Sold Below MSRP81%

Avg Days to Sell41 days

Dealer Profile

Inventory261 vehicles

Avg Markup (All Models)-$1,811

Avg Markup (Tacoma)-$2,268

% Below MSRP70%

Avg Days to Sell37 days

Avg Sold Markup-$1,634

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