Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Hertrich Toyota · Milford, DE · VIN: 3TYLC5LNXTT067171

Negotiation Guide

Opening Offer

$49,770

Fair Price

$51,270

Walk Away Above

$52,063

• Recent buyers paid ~$1,314 below MSRP
• Sitting 109 days (avg 72) — extra leverage

Price Breakdown

Est. Dealer Cost$47,042

Est. Invoice$48,099

Holdback (est.)$1,057

MSRP (Sticker)$52,856

Asking Price$52,856

Markup$0

Est. Dealer Margin on This Car$5,814

Percentile81% of inventory is priced lower

Days on Lot109 days

What Others Paid (Last 30 Days)

Cars Sold1206

Avg Markup-$1,314

Median Markup-$647

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell72 days

Dealer Profile

Inventory104 vehicles

Avg Markup (All Models)-$51

Avg Markup (Tacoma Hybrid)$0

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$16

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