Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Emerson Toyota · Auburn, ME · VIN: 3TYLC5LN9TT29C251

Negotiation Guide

Opening Offer

$55,619

Fair Price

$57,119

Walk Away Above

$57,776

• Recent buyers paid ~$1,314 below MSRP

Price Breakdown

Est. Dealer Cost$52,005

Est. Invoice$53,174

Holdback (est.)$1,169

MSRP (Sticker)$58,433

Asking Price$59,032

Markup+$599

Est. Dealer Margin on This Car$7,027

Percentile91% of inventory is priced lower

Days on Lot43 days

What Others Paid (Last 30 Days)

Cars Sold1206

Avg Markup-$1,314

Median Markup-$647

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell72 days

Dealer Profile

Inventory203 vehicles

Avg Markup (All Models)+$487

Avg Markup (Tacoma Hybrid)+$599

% Below MSRP4%

Avg Days to Sell35 days

Avg Sold Markup+$246

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