Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Colonial Toyota · Milford, CT · VIN: 3TYLC5LN9TT054122

Negotiation Guide

Opening Offer

$48,874

Fair Price

$50,374

Walk Away Above

$51,289

• Recent buyers paid ~$1,321 below MSRP
• Sitting 140 days (avg 71) — extra leverage

Price Breakdown

Est. Dealer Cost$46,461

Est. Invoice$47,505

Holdback (est.)$1,044

MSRP (Sticker)$52,203

Asking Price$52,203

Markup$0

Est. Dealer Margin on This Car$5,742

Percentile81% of inventory is priced lower

Days on Lot140 days

What Others Paid (Last 30 Days)

Cars Sold1216

Avg Markup-$1,321

Median Markup-$663

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell71 days

Dealer Profile

Inventory413 vehicles

Avg Markup (All Models)-$172

Avg Markup (Tacoma Hybrid)$0

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$140

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