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Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD
Sunny King Toyota · Anniston, AL · VIN: 3TYLC5LN8TT057903
Negotiation Guide
Opening Offer
$51,022
Fair Price
$52,522
Walk Away Above
$53,439
- • Recent buyers paid ~$1,314 below MSRP
- • Sitting 141 days (avg 72) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$48,378
Est. Invoice$49,465
Holdback (est.)$1,087
MSRP (Sticker)$54,357
Asking Price$54,357
Markup$0
Est. Dealer Margin on This Car$5,979
Percentile81% of inventory is priced lower
Days on Lot141 days
What Others Paid (Last 30 Days)
Cars Sold1206
Avg Markup-$1,314
Median Markup-$647
Best Deal-$9,630
Worst Deal+$15,713
% Sold Below MSRP81%
Avg Days to Sell72 days
Dealer Profile
Inventory155 vehicles
Avg Markup (All Models)-$18
Avg Markup (Tacoma Hybrid)-$315
% Below MSRP99%
Avg Days to Sell23 days
Avg Sold Markup+$43
Price History
May 15, 2026$54,357 → $51,690(-$2,667)
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