Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Zeigler Toyota of Racine · Mount Pleasant, WI · VIN: 3TYLC5LN6TT074831

Negotiation Guide

Opening Offer

$48,101

Fair Price

$49,601

Walk Away Above

$50,255

• Recent buyers paid ~$1,308 below MSRP

Price Breakdown

Est. Dealer Cost$45,309

Est. Invoice$46,327

Holdback (est.)$1,018

MSRP (Sticker)$50,909

Asking Price$50,909

Markup$0

Est. Dealer Margin on This Car$5,600

Percentile80% of inventory is priced lower

Days on Lot36 days

What Others Paid (Last 30 Days)

Cars Sold1194

Avg Markup-$1,308

Median Markup-$567

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell71 days

Dealer Profile

Inventory71 vehicles

Avg Markup (All Models)-$60

Avg Markup (Tacoma Hybrid)$0

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$257

Cheaper Tacoma Hybrid Tacoma TRD Off-Road 4WD Inventory

Checkered Flag ToyotaVirginia Beach, VA

-$7,916$48,990126d

Checkered Flag ToyotaVirginia Beach, VA

-$7,167$51,99082d

Toyota of JacksonJackson, MS

-$6,994$53,82926d

Wyatt Johnson ToyotaClarksville, TN

-$6,443$61,01626d

Damian Lillard ToyotaMcMinnville, OR

-$6,421$44,138138d

Damian Lillard ToyotaMcMinnville, OR

-$6,421$44,138132d

Damian Lillard ToyotaMcMinnville, OR

-$5,559$50,70077d

Damian Lillard ToyotaMcMinnville, OR

-$5,423$49,60684d

Gettel Stadium ToyotaTampa, FL

-$5,342$54,011124d

Checkered Flag ToyotaVirginia Beach, VA

-$5,146$52,99050d