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Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD
Serra Toyota · Birmingham, AL · VIN: 3TYLC5LN6TT069001
This Is Already a Great Deal
Opening Offer
$52,042
Asking Price
$53,652
Max Price
$53,652
- • Recent buyers paid ~$1,322 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,364 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$50,141
Est. Invoice$51,268
Holdback$1,127
MSRP (Sticker)$56,338
Asking Price$53,652
Markup-$2,686
Dealer Margin on This Car$3,511
Percentile34% of inventory is priced lower
Days on Lot77 days
What Others Paid (Last 30 Days)
Cars Sold1480
Avg Markup-$1,322
Median Markup-$915
Best Deal-$9,120
Worst Deal+$15,713
% Sold Below MSRP83%
Avg Days to Sell64 days
Dealer Profile
Inventory36 vehicles
Avg Markup (All Models)-$743
Avg Markup (Tacoma Hybrid)-$661
% Below MSRP56%
Avg Days to Sell23 days
Avg Sold Markup+$678
Price History
May 1, 2026$57,983 → $58,183(+$200)
May 6, 2026$58,183 → $58,333(+$150)
May 23, 2026$58,333 → $52,499(-$5,834)
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