Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Crown Toyota · Holland, MI · VIN: 3TYLC5LN5TT073024

Negotiation Guide

Opening Offer

$49,638

Fair Price

$51,138

Walk Away Above

$51,795

• Recent buyers paid ~$1,314 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,682

Est. Invoice$47,731

Holdback (est.)$1,049

MSRP (Sticker)$52,452

Asking Price$51,516

Markup-$936

Est. Dealer Margin on This Car$4,834

Percentile50% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold1206

Avg Markup-$1,314

Median Markup-$647

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell72 days

Dealer Profile

Inventory135 vehicles

Avg Markup (All Models)-$388

Avg Markup (Tacoma Hybrid)-$2,105

% Below MSRP41%

Avg Days to Sell29 days

Avg Sold Markup-$280

Price History

May 28, 2026$50,220 → $49,970(-$250)

Jun 9, 2026$49,970 → $49,720(-$250)

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