Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Toyota of Des Moines · Grimes, IA · VIN: 3TYLC5LN4TT30B812

Negotiation Guide

Opening Offer

$56,658

Fair Price

$58,158

Walk Away Above

$58,815

• Recent buyers paid ~$1,314 below MSRP

Price Breakdown

Est. Dealer Cost$52,930

Est. Invoice$54,120

Holdback (est.)$1,189

MSRP (Sticker)$59,472

Asking Price$59,652

Markup+$180

Est. Dealer Margin on This Car$6,722

Percentile87% of inventory is priced lower

Days on Lot27 days

What Others Paid (Last 30 Days)

Cars Sold1206

Avg Markup-$1,314

Median Markup-$647

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell72 days

Dealer Profile

Inventory401 vehicles

Avg Markup (All Models)-$75

Avg Markup (Tacoma Hybrid)+$180

% Below MSRP8%

Avg Days to Sell33 days

Avg Sold Markup-$137

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