Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Hertrich Toyota · Milford, DE · VIN: 3TYLC5LN0TT064859

Negotiation Guide

Opening Offer

$52,371

Fair Price

$53,871

Walk Away Above

$54,755

• Recent buyers paid ~$1,321 below MSRP
• Sitting 128 days (avg 71) — extra leverage

Price Breakdown

Est. Dealer Cost$49,519

Est. Invoice$50,631

Holdback (est.)$1,113

MSRP (Sticker)$55,639

Asking Price$55,639

Markup$0

Est. Dealer Margin on This Car$6,120

Percentile81% of inventory is priced lower

Days on Lot128 days

What Others Paid (Last 30 Days)

Cars Sold1216

Avg Markup-$1,321

Median Markup-$663

Best Deal-$9,630

Worst Deal+$15,713

% Sold Below MSRP81%

Avg Days to Sell71 days

Dealer Profile

Inventory105 vehicles

Avg Markup (All Models)-$36

Avg Markup (Tacoma Hybrid)$0

% Below MSRP99%

Avg Days to Sell39 days

Avg Sold Markup-$15

Cheaper Tacoma Hybrid Tacoma TRD Off-Road 4WD Inventory

Checkered Flag ToyotaVirginia Beach, VA

-$7,916$48,990128d

Checkered Flag ToyotaVirginia Beach, VA

-$7,167$51,99084d

Toyota of JacksonJackson, MS

-$6,994$53,82928d

Wyatt Johnson ToyotaClarksville, TN

-$6,443$61,01628d

Damian Lillard ToyotaMcMinnville, OR

-$6,421$44,138140d

Damian Lillard ToyotaMcMinnville, OR

-$6,421$44,138134d

Damian Lillard ToyotaMcMinnville, OR

-$5,559$50,70079d

Damian Lillard ToyotaMcMinnville, OR

-$5,423$49,60686d

Gettel Stadium ToyotaTampa, FL

-$5,342$54,011126d

Checkered Flag ToyotaVirginia Beach, VA

-$5,146$52,99052d