This Is Already a Great Deal
Opening Offer
$35,351
Asking Price
$36,444
Max Price
$36,444
- • Recent buyers paid ~$220 below MSRP
- • Asking price is already $1,284 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$33,774
Est. Invoice$34,533
Holdback$759
MSRP (Sticker)$37,948
Asking Price$36,444
Markup-$1,504
Dealer Margin on This Car$2,670
Percentile12% of inventory is priced lower
Days on Lot11 days
What Others Paid (Last 30 Days)
Cars Sold1766
Avg Markup-$220
Median Markup$0
Best Deal-$4,184
Worst Deal+$8,167
% Sold Below MSRP73%
Avg Days to Sell34 days
Dealer Profile
Inventory468 vehicles
Avg Markup (All Models)-$1,083
Avg Markup (Tacoma)-$1,655
% Below MSRP74%
Avg Days to Sell22 days
Avg Sold Markup-$1,132
Price History
Jun 23, 2026$35,846 → $36,444(+$598)
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