Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Billion Toyota · Sioux Falls, SD · VIN: 3TMLB5JNXTM297276

Negotiation Guide

Opening Offer

$49,977

Fair Price

$51,477

Walk Away Above

$51,975

• Recent buyers paid ~$997 below MSRP

Price Breakdown

Est. Dealer Cost$46,702

Est. Invoice$47,751

Holdback (est.)$1,049

MSRP (Sticker)$52,474

Dealer Add-Ons (DIA)+$399

Asking Price$53,122

Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,420

Percentile90% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold6153

Avg Markup-$997

Median Markup$0

Best Deal-$6,314

Worst Deal+$15,499

% Sold Below MSRP81%

Avg Days to Sell41 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$299

Avg Markup (Tacoma)-$194

% Below MSRP11%

Avg Days to Sell32 days

Avg Sold Markup+$78

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