Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Juneau Toyota · Juneau, AK · VIN: 3TMLB5JN4TM279999

Negotiation Guide

Opening Offer

$55,174

Fair Price

$56,674

Walk Away Above

$57,321

• Recent buyers paid ~$997 below MSRP
• Sitting 62 days (avg 41) — extra leverage

Price Breakdown

Est. Dealer Cost$51,592

Est. Invoice$52,751

Holdback (est.)$1,159

MSRP (Sticker)$57,968

Asking Price$57,968

Markup$0

Est. Dealer Margin on This Car$6,376

Percentile78% of inventory is priced lower

Days on Lot62 days

What Others Paid (Last 30 Days)

Cars Sold6153

Avg Markup-$997

Median Markup$0

Best Deal-$6,314

Worst Deal+$15,499

% Sold Below MSRP81%

Avg Days to Sell41 days

Dealer Profile

Inventory69 vehicles

Avg Markup (All Models)-$58

Avg Markup (Tacoma)$0

% Below MSRP97%

Avg Days to Sell68 days

Avg Sold Markup-$23

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