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Deal Sheet: 2026 Tacoma TRD Off-Road 4WD
Franklin Toyota · Statesboro, GA · VIN: 3TMLB5JN4TM263611
This Is Already a Great Deal
Opening Offer
$50,017
Asking Price
$51,564
Max Price
$51,564
- • Recent buyers paid ~$997 below MSRP
- • Sitting 106 days (avg 41) — extra leverage
- • Price already dropped 5 time(s) — dealer is motivated
- • Asking price is already $1,118 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,544
Est. Invoice$49,635
Holdback (est.)$1,091
MSRP (Sticker)$54,544
Asking Price$51,564
Markup-$2,980
Est. Dealer Margin on This Car$3,020
Percentile13% of inventory is priced lower
Days on Lot106 days
What Others Paid (Last 30 Days)
Cars Sold6153
Avg Markup-$997
Median Markup$0
Best Deal-$6,314
Worst Deal+$15,499
% Sold Below MSRP81%
Avg Days to Sell41 days
Dealer Profile
Inventory21 vehicles
Avg Markup (All Models)-$3,717
Avg Markup (Tacoma)-$2,020
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$309
Price History
Apr 26, 2026$54,544 → $51,564(-$2,980)
May 2, 2026$51,564 → $53,544(+$1,980)
May 5, 2026$53,544 → $54,544(+$1,000)
May 6, 2026$54,544 → $52,064(-$2,480)
Jun 2, 2026$52,064 → $52,564(+$500)
Jun 18, 2026$52,564 → $51,564(-$1,000)
Jul 8, 2026$51,564 → $54,544(+$2,980)
Jul 12, 2026$54,544 → $52,213(-$2,331)
Jul 14, 2026$52,213 → $51,564(-$649)
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