Deal Sheet: 2026 Tacoma TRD Off-Road 4WD

Bob Johnson Toyota · Rochester, NY · VIN: 3TMLB5JN2TM260268

This Is Already a Great Deal

Opening Offer

$48,642

Asking Price

$50,146

Max Price

$50,146

• Recent buyers paid ~$1,002 below MSRP
• Sitting 117 days (avg 41) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,353 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$47,609

Est. Invoice$48,679

Holdback (est.)$1,070

MSRP (Sticker)$53,493

Asking Price$50,146

Markup-$3,347

Est. Dealer Margin on This Car$2,537

Percentile8% of inventory is priced lower

Days on Lot117 days

What Others Paid (Last 30 Days)

Cars Sold5933

Avg Markup-$1,002

Median Markup$0

Best Deal-$6,314

Worst Deal+$15,499

% Sold Below MSRP81%

Avg Days to Sell41 days

Dealer Profile

Inventory491 vehicles

Avg Markup (All Models)-$29

Avg Markup (Tacoma)-$97

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$179

Price History

Jun 7, 2026$53,493 → $50,146(-$3,347)

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