Negotiation Guide
Opening Offer
$25,596
Fair Price
$27,096
Walk Away Above
$27,501
- • Recent buyers paid ~$809 below MSRP
Price Breakdown
Est. Dealer Cost$25,115
Est. Invoice$25,952
Holdback (est.)$837
MSRP (Sticker)$27,905
Asking Price$27,173
Markup-$732
Est. Dealer Margin on This Car$2,059
Percentile62% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold2420
Avg Markup-$809
Median Markup-$774
Best Deal-$1,228
Worst Deal-$521
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory223 vehicles
Avg Markup (All Models)-$870
Avg Markup (K4)-$523
% Below MSRP100%
Avg Days to Sell50 days
Avg Sold Markup-$888
Cheaper K4 GT-Line Inventory
Dean McCrary KiaMobile, AL
-$1,228$28,33789d
Airport KiaNaples, FL
-$1,208$28,06289d
Russell Barnett KiaTullahoma, TN
-$1,208$28,06289d
Dean McCrary KiaMobile, AL
-$1,208$28,06289d
Jts KiaColumbia, SC
-$1,200$27,97089d
Dean McCrary KiaMobile, AL
-$1,200$27,97089d
Dean McCrary KiaMobile, AL
-$1,200$27,97089d
Peltier Kia LongviewLongview, TX
-$1,196$28,17989d
Peltier Kia LongviewLongview, TX
-$1,196$28,17989d
Valley-HI KiaVictorville, CA
-$1,196$28,17989d