Deal Sheet: 2026 K4 EX

McGovern Kia of Norwood · Norwood, MA · VIN: 3KPFU4DE0TE382036

Negotiation Guide

Opening Offer

$24,348

Fair Price

$25,848

Walk Away Above

$26,084

• Recent buyers paid ~$472 below MSRP

Price Breakdown

Est. Dealer Cost$23,688

Est. Invoice$24,478

Holdback (est.)$790

MSRP (Sticker)$26,320

Asking Price$25,894

Markup-$426

Est. Dealer Margin on This Car$2,206

Percentile50% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold1393

Avg Markup-$472

Median Markup-$402

Best Deal-$816

Worst Deal-$252

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory426 vehicles

Avg Markup (All Models)-$927

Avg Markup (K4)-$591

% Below MSRP60%

Avg Days to Sell39 days

Avg Sold Markup-$910

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