This Is Already a Great Deal
Opening Offer
$22,800
Asking Price
$23,505
Max Price
$23,505
- • Recent buyers paid ~$449 below MSRP
- • Sitting 42 days (avg 25) — extra leverage
- • Asking price is already $2 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$21,708
Est. Invoice$22,432
Holdback (est.)$724
MSRP (Sticker)$24,120
Asking Price$23,505
Markup-$615
Est. Dealer Margin on This Car$1,797
Percentile7% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold844
Avg Markup-$449
Median Markup-$555
Best Deal-$690
Worst Deal-$229
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory196 vehicles
Avg Markup (All Models)-$1,151
Avg Markup (K4)-$700
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$1,144
Cheaper K4 LX Inventory
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-$664$23,52142d
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University KiaHuntsville, AL
-$646$23,42927d