This Is Already a Great Deal
Opening Offer
$22,797
Asking Price
$23,502
Max Price
$23,502
- • Recent buyers paid ~$449 below MSRP
- • Asking price is already $169 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$21,708
Est. Invoice$22,432
Holdback (est.)$724
MSRP (Sticker)$24,120
Asking Price$23,502
Markup-$618
Est. Dealer Margin on This Car$1,794
Percentile2% of inventory is priced lower
Days on Lot2 days
What Others Paid (Last 30 Days)
Cars Sold844
Avg Markup-$449
Median Markup-$555
Best Deal-$690
Worst Deal-$229
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory514 vehicles
Avg Markup (All Models)-$1,068
Avg Markup (K4)-$725
% Below MSRP30%
Avg Days to Sell35 days
Avg Sold Markup-$1,113
Cheaper K4 LX Inventory
Nelson KiaBassett, VA
-$722$23,24848d
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-$696$23,9044d
Fred Anderson Kia of GreenvilleGreenville, SC
-$692$23,88811d
University KiaHuntsville, AL
-$674$23,79627d
Kia AutosportPensacola, FL
-$674$23,7969d
University KiaHuntsville, AL
-$674$23,79611d
Enterprise KiaEnterprise, AL
-$674$23,79623d
Fred Anderson Kia of GreenvilleGreenville, SC
-$664$23,52143d
University KiaHuntsville, AL
-$655$23,70520d
University KiaHuntsville, AL
-$646$23,42927d