Negotiation Guide
Opening Offer
$62,348
Fair Price
$63,848
Walk Away Above
$64,040
- • Recent buyers paid ~$10 above MSRP
- • Sitting 50 days (avg 31) — extra leverage
Price Breakdown
Est. Dealer Cost$55,882
Est. Invoice$57,809
Holdback (est.)$1,927
MSRP (Sticker)$64,232
Asking Price$64,232
Markup$0
Est. Dealer Margin on This Car$8,350
Percentile95% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold481
Avg Markup+$10
Median Markup$0
Best Deal-$2,545
Worst Deal+$1,795
% Sold Below MSRP95%
Avg Days to Sell31 days
Dealer Profile
Inventory34 vehicles
Avg Markup (All Models)$0
Avg Markup (Optiq)$0
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup$0
Cheaper Optiq Sport Inventory
NAPLETON CADILLACOak Lawn, IL
-$2,907$55,37738d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,634$56,48192d
CAPITOL CADILLAC OF SALEMSalem, OR
-$2,500$56,18917d
VAUGHN CADILLACOttumwa, IA
-$2,500$54,29517d
QUANTRELL CADILLAC, INC.Lexington, KY
-$2,468$50,92224d
GURLEY-LEEP CADILLACMishawaka, IN
-$2,334$55,78624d
BARKER MOTOR COMPANYBloomington, IL
-$2,314$51,906129d
MOTOR WERKS CADILLACBarrington, IL
-$2,095$57,00034d
TOM PEACOCK CADILLAC INC.Houston, TX
-$2,000$53,61738d
MASTRIA GMCRaynham, MA
-$2,000$56,67550d