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Deal Sheet: 2026 Optiq Luxury
HEYWARD ALLEN MOTOR COMPANY, INC. · Athens, GA · VIN: 3GYK3BM55TS167673
This Is Already a Great Deal
Opening Offer
$51,719
Asking Price
$53,319
Max Price
$53,319
- • Recent buyers paid ~$23 above MSRP
- • Sitting 108 days (avg 39) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $62 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$47,258
Est. Invoice$48,887
Holdback (est.)$1,630
MSRP (Sticker)$54,319
Asking Price$53,319
Markup-$1,000
Est. Dealer Margin on This Car$6,061
Percentile2% of inventory is priced lower
Days on Lot108 days
What Others Paid (Last 30 Days)
Cars Sold342
Avg Markup+$23
Median Markup$0
Best Deal-$2,615
Worst Deal+$5,000
% Sold Below MSRP96%
Avg Days to Sell39 days
Dealer Profile
Inventory39 vehicles
Avg Markup (All Models)-$2,976
Avg Markup (Optiq)-$333
% Below MSRP87%
Avg Days to Sell30 days
Avg Sold Markup-$1,735
Price History
Aug 8, 2026$54,319 → $53,319(-$1,000)
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