Deal Sheet: 2026 Maverick Lariat

Robert Horne Ford, LLC · Apache Junction, AZ · VIN: 3FTTW8SA9TRB14714

Negotiation Guide

Opening Offer

$37,623

Fair Price

$39,123

Walk Away Above

$39,149

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$35,258

Est. Invoice$36,433

Holdback$1,175

MSRP (Sticker)$39,175

Asking Price$39,175

Markup$0

Dealer Margin on This Car$3,918

Percentile100% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory283 vehicles

Avg Markup (All Models)-$894

Avg Markup (Maverick)-$57

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$333

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