Deal Sheet: 2026 Maverick Lariat

Jorgensen Ford, Inc. · Richfield, UT · VIN: 3FTTW8SA9TRA38895

Negotiation Guide

Opening Offer

$37,515

Fair Price

$39,015

Walk Away Above

$39,173

• Recent buyers paid ~$52 below MSRP
• Sitting 20 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$35,397

Est. Invoice$36,577

Holdback$1,180

MSRP (Sticker)$39,330

Asking Price$39,330

Markup$0

Dealer Margin on This Car$3,933

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory22 vehicles

Avg Markup (All Models)-$636

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$1,700

Cheaper Maverick Lariat Inventory

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