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Deal Sheet: 2026 Maverick Lariat
Marshal Mize Ford, Inc. · Chattanooga, TN · VIN: 3FTTW8SA8TRA97033
This Is Already a Great Deal
Opening Offer
$35,725
Asking Price
$36,830
Max Price
$36,830
- • Recent buyers paid ~$589 below MSRP
- • Sitting 75 days (avg 45) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $159 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,047
Est. Invoice$35,182
Holdback (est.)$1,135
MSRP (Sticker)$37,830
Asking Price$36,830
Markup-$1,000
Est. Dealer Margin on This Car$2,783
Percentile36% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold1650
Avg Markup-$589
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days
Dealer Profile
Inventory261 vehicles
Avg Markup (All Models)-$2,023
Avg Markup (Maverick)-$133
% Below MSRP100%
Avg Days to Sell40 days
Avg Sold Markup-$1,557
Price History
Jul 9, 2026$37,830 → $36,830(-$1,000)
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