Deal Sheet: 2026 Maverick Lariat

Barbee's Freeway Ford, Inc. · Denver, CO · VIN: 3FTTW8SA7TRB14601

Negotiation Guide

Opening Offer

$38,003

Fair Price

$39,503

Walk Away Above

$39,529

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$35,600

Est. Invoice$36,786

Holdback$1,187

MSRP (Sticker)$39,555

Asking Price$39,555

Markup$0

Dealer Margin on This Car$3,956

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$860

Avg Markup (Maverick)-$56

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$953

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