Deal Sheet: 2026 Maverick Lariat

Alpine Ford, LLC · Pueblo, CO · VIN: 3FTTW8SA7TRB08426

Negotiation Guide

Opening Offer

$37,493

Fair Price

$38,993

Walk Away Above

$39,019

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$35,141

Est. Invoice$36,312

Holdback$1,171

MSRP (Sticker)$39,045

Asking Price$39,045

Markup$0

Dealer Margin on This Car$3,905

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory132 vehicles

Avg Markup (All Models)-$629

Avg Markup (Maverick)-$222

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$467

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