Deal Sheet: 2026 Maverick Lariat

Crossroads Ford of Fuquay-Varina, Inc. · Fuquay Varina, NC · VIN: 3FTTW8SA7TRA64508

Negotiation Guide

Opening Offer

$37,155

Fair Price

$38,655

Walk Away Above

$38,828

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$35,100

Est. Invoice$36,270

Holdback$1,170

MSRP (Sticker)$39,000

Asking Price$39,000

Markup$0

Dealer Margin on This Car$3,900

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory167 vehicles

Avg Markup (All Models)-$644

Avg Markup (Maverick)-$48

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$579

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