Deal Sheet: 2026 Maverick Lariat

Gallery Ford of Pekin LLC · Pekin, IL · VIN: 3FTTW8SA5TRA54768

Negotiation Guide

Opening Offer

$37,215

Fair Price

$38,715

Walk Away Above

$38,887

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$35,154

Est. Invoice$36,326

Holdback$1,172

MSRP (Sticker)$39,060

Asking Price$39,060

Markup$0

Dealer Margin on This Car$3,906

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory45 vehicles

Avg Markup (All Models)-$1,711

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

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