Deal Sheet: 2026 Maverick Lariat

Sunshine Ford, Inc. · Newburgh, NY · VIN: 3FTTW8SA5TRA33290

Negotiation Guide

Opening Offer

$38,192

Fair Price

$39,692

Walk Away Above

$39,869

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$36,041

Est. Invoice$37,242

Holdback$1,201

MSRP (Sticker)$40,045

Asking Price$40,045

Markup$0

Dealer Margin on This Car$4,005

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory124 vehicles

Avg Markup (All Models)-$581

Avg Markup (Maverick)-$333

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$765

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