Deal Sheet: 2026 Maverick Lariat

Twin Pine Ford · Ephrata, PA · VIN: 3FTTW8SA4TRA17744

Negotiation Guide

Opening Offer

$38,842

Fair Price

$40,342

Walk Away Above

$40,521

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$36,630

Est. Invoice$37,851

Holdback$1,221

MSRP (Sticker)$40,700

Asking Price$40,700

Markup$0

Dealer Margin on This Car$4,070

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory70 vehicles

Avg Markup (All Models)-$443

Avg Markup (Maverick)-$71

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$667

Cheaper Maverick Lariat Inventory

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-$1,000$39,75021d

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-$1,000$39,40021d

Magic City Ford LexingtonLexington, VA

-$1,000$41,00521d