Deal Sheet: 2026 Maverick Lariat

Randall Ford Inc · Fort Smith, AR · VIN: 3FTTW8SA2TRB00833

Negotiation Guide

Opening Offer

$36,651

Fair Price

$38,151

Walk Away Above

$38,306

• Recent buyers paid ~$52 below MSRP
• Sitting 20 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$34,614

Est. Invoice$35,768

Holdback$1,154

MSRP (Sticker)$38,460

Asking Price$38,460

Markup$0

Dealer Margin on This Car$3,846

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory172 vehicles

Avg Markup (All Models)-$468

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,114

Cheaper Maverick Lariat Inventory

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-$1,000$41,00520d