Deal Sheet: 2026 Maverick Lariat

Sykora Family Ford, Inc. · West, TX · VIN: 3FTTW8SA2TRA04698

Negotiation Guide

Opening Offer

$36,368

Fair Price

$37,868

Walk Away Above

$38,022

• Recent buyers paid ~$52 below MSRP
• Sitting 20 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$34,358

Est. Invoice$35,503

Holdback$1,145

MSRP (Sticker)$38,175

Asking Price$38,175

Markup$0

Dealer Margin on This Car$3,818

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory27 vehicles

Avg Markup (All Models)-$630

Avg Markup (Maverick)-$250

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$625

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