Deal Sheet: 2026 Maverick Lariat

Mike Castrucci Ford Sales, Inc. · Milford, OH · VIN: 3FTTW8SA1TRB14271

Negotiation Guide

Opening Offer

$36,453

Fair Price

$37,953

Walk Away Above

$37,979

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$34,205

Est. Invoice$35,345

Holdback$1,140

MSRP (Sticker)$38,005

Asking Price$38,005

Markup$0

Dealer Margin on This Car$3,801

Percentile100% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$830

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$703

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